Jeanne Bliss

Jeanne Bliss

Topics: Branding / Corporate Culture / Customer Loyalty / Customer Service
Fee Range: $10,001 to $15,000 Talent Travels From:CA (South)
Similar Speakers: Lisa Ford, Doug Lipp, Jackie Freiberg

Jeanne Bliss spent 25 years as the "Chief Customer Zealot" inside 5 major US corporations where she fought valiantly for a place on the strategic agenda; bringing in the voice of the customer to redirect priorities and drive transformational changes to the customer experience. Jeanne was Microsoft Corporation's General Manager of Worldwide Customer & Partner Loyalty. She served as Allstate Corporation's Vice President of Customer Satisfaction & Retention. For Coldwell Banker Corporation, Jeanne was Senior Vice President of Franchise Services. At Mazda Motor of America she served as Senior Manager, Customer Satisfaction. Jeanne developed her passion for the customer at Lands' End, Inc; where she spent eight years reporting to the company's Founder and his Executive Committee as their leader for the Lands' End Customer Experience. Jeanne is credited with driving 80% increases in customer satisfaction scores, achieving 95% loyalty rates, changing customer experiences across 50,000 person organizations and convincing the staunchest curmudgeons to help push the customer rock up the hill.

Jeanne established her company, CustomerBLISS (www.customerbliss.com) to help companies deliver a customer experience which creates DESIRE for their brand. This is based on quantifiable results that companies with the most compelling experiences wrapped around the delivery of their products and services win - in continued revenues, in reducing prospecting costs, and in developing a creative energy within the organization that inspires and drives the delivery of a customer experience unique to the brand.

Today this great opportunity for marketplace differentiation is largely untapped. Companies do too little to gain leader consensus on direction and lack alignment across operating divisions. The brand experience happens inconsistently and "by default" as the customer bumps disjointedly from one silo to the next. This is where CustomerBLISS directs their support. They help leaders and their companies transform thinking by bringing the silo-based operations together to understand the customer perspective and agree to the strategic importance of a unified customer experience. They work to help the organization gain consensus on the desired experience and required hands-offs for optimum performance and help them to quantify, prioritize and overcome issues creating a chasm between the company and its customers.

CustomerBLISS delivers their services through a process based on 25 years of rigorous testing and trials, it has the flexibility to adapt to industry specifics, business models, and leadership styles. Customer Experience Lab- demystifies how to achieve a branded customer experience by moving organizations through six dimensions which aids them in developing both their DESIRED customer experience and the cultural environment and skills necessary for its successful delivery.

Make Your DNA Revolve Around Customers
Becoming a 'Customer' Company

"Customer" companies have a remarkable capacity to blend agendas across the organization to deliver a coordinated and meaningful experience to customers. Most companies want to get there Few arrive at the destination.

Jeanne Bliss puts her 25 years as customer leader to work to help you find the right path for your organization. Audiences receive practical advice and actions and ideas for how to reset how they work together to make customers the priority of the business.

The 5 Habits of Beloved Companies
Beloved companies transcend the regular practices of commerce and create an emotional connection with their customers. In this keynote, learn the 5 habits that set the beloved companies apart. Learn how they use them actively to define the intent and motivation of your business. Filled with examples of the companies that customers love and employees love being part of; this keynote gives you a lens through which to compare and contrast your organization's purpose and intent for your customers. With its customized content, it gives you a kick-start to understand where you excel and where the work lies inside your organization.

Deliver Experiences Customers DESIRE!
Using her background as one of the architects of the Lands' End customer experience, Jeanne Bliss builds a customized presentation using your existing customer experience; examining it through her lens of customer desire and memory creation. She then prods the audience to evaluate, probe and deliver the 'aha' of what it takes to move from the experience you're delivering today to one customers truly desire.

Read Jeanne Bliss's blog on branding

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