Simply put, no one has a better track record for helping organizations track past and current trends in order to predict future ones.

For three decades, Gerald Celente has helped businesses and associations recognize and respond to the trends which shape our future. The Director of the Trends Research Institute, Celente has been a pioneer in using a multi-disciplinary study of today's political, social and economic current events to anticipate the patterns of tomorrow's trends.

Celente's credentials speak for themselves. His was the lone voice to predict the 1997 Asian Currency Crisis. Over the years, he has also forecast the trends toward work-at-home professionals, environmentally focused marketing, specialty coffees and beers, urban renaissance and even the fall of the Soviet Union.

From Oprah to NBC's Nightly News, Mr. Celente's expertise is frequently called upon by reporters and commentators. The Trends Journal, of which Celente is publisher, is in great demand from media and corporate leaders alike searching for important information first.

His first book, Trend Tracking received universal praise, including the declaration from Time magazine that it was "far better than Megatrends." Trends 2000 made a splash with the prediction of a global renaissance soon after the turn of the millennium.

Mr. Celente speaks to corporate and association audiences around the country teaching them to anticipate coming changes before they arrive.

• Preparing For and Profiting From The Changes of the 21st Century
• Creating Your Own Trends Analysis
• Business and Consumer Trends