Jason Dorsey

Jason Dorsey

Featured as a generational expert on 60 Minutes, 20/20, The Today Show, The View, and in Fortune Magazine, Jason Dorsey is known as The Gen Y Guy. In his study Jason has found the key to unlocking Gen Y's employment potential is to address the bigger issue of understanding, connecting, and leading all four generations in the workplace.


Topics: Author/Writer / Business Motivation / Corporate Culture / Demographics / Human Resources / Leadership / Management
Fee Range: $10,001 to $15,000 Talent Travels From:TX

Jason Ryan Dorsey teaches business leaders exactly how to make their multigenerational workplace a competitive advantage. His specialty is sharing specific strategies and creative tactics that increase communication, innovation, engagement, and performance across all four generations. His message helps organizations decrease costs, increase efficiency, and drive growth?in any economy.

Known as The Gen Y Guy?, Jason has been featured as a generational expert on 60 Minutes, 20/20, The Today Show, The View, and in Fortune Magazine. Jason's customized keynotes and in-depth seminars have impacted more than 1,800 audiences across the United States and as far away as Egypt, Norway, and India. During a typical year Jason headlines over 100 events ranging from CEO Summits and executive retreats to annual management conferences. In recognition of his business achievements, Jason won the Austin Under 40 Entrepreneur of the Year Award at age 25 -- one of the youngest winners ever.

Jason's focus on bridging the generations in the workplace began when he was asked to teach executives how to motivate, develop, and retain Gen Y employees -- his own generation. Jason quickly realized that the key to unlocking Gen Y's employment potential was to address the bigger issue of understanding, connecting, and leading all four generations in the workplace. Now Jason works directly with business leaders around the world to show them how to lead each generation of employee through every step of the employee lifecycle. The end result for companies is improved communication, increased innovation, better engagement, and higher overall employee performance.

When working with your organization, Jason customizes his message to address your current and future workplace demographics, unique company culture, and growth plans. Every attendee leaves with a new skill set for bridging the generations and at least ten actions they can implement the very next week!

Please note that Jason customizes his keynotes and trainings to fit your audience, industry, and specified outcomes.

Gen Y @ Work: An Insider's Guide to Retaining and Motivating Generation Y Employees

1-hour keynote or up to 2.5 hour training

Over 75,000,000 members of Generation Y--born 1977 to 1995--are entering the workforce. They adhere to a different set of workplace beliefs and priorities than the three generations currently employed. Generation Y's attitude toward work can make them a challenge to attract, retain, motivate, and develop. In Gen Y @ Work, bestselling author Jason Ryan Dorsey cuts through the stereotypes to teach managers and executives exactly what Generation Y covets at work--and why. He then reveals a step-by-step process and specific actions that employers can immediately adopt to unlock the talent, loyalty, and teamwork of this emerging workforce.

As a member of Generation Y, Jason Ryan Dorsey is uniquely qualified to discuss his generation's workplace mindset. Jason's live seminars and bestselling books are estimated to have helped 100,000 of his peers enter the workforce. Jason combines his unique Generation Y insight with the expertise that comes from being an award-winning entrepreneur. The result is Gen Y @ Work, a powerful program that is entertaining and results driven.

Attendees leave Gen Y @ Work able to:

  • Understand Generation Y's workplace beliefs, preferences, and priorities.
  • Connect with Generation Y employees from their very first day at work.
  • Retain and motivate Generation Y employees without increasing their pay.

Crossing the Generational Divide: Making the Four Generations in Your Workplace a Competitive Advantage

1-hour keynote or up to 2.5 hour training

For the first time in modern US history, four distinctly different generations are working side by side. Each of these four generations (Matures, Baby Boomers, Generation X, and Generation Y) is guided by a different set of values, beliefs, and expectations. In Crossing the Generational Divide, acclaimed speaker and bestselling author Jason Ryan Dorsey sheds light on each generation's thinking styles to highlight what they bring to the workforce--and what they want in return.

Jason then shares a frontline-tested approach that participants can rely on to reinforce a culture of cross-generation communication, trust, and discretionary performance. Filled with entertaining stories, surprising statistics, and ready-to-use ideas, participants leave Crossing the Generational Divide prepared to make their multi-generational workplace a competitive advantage.

Attendees leave Crossing the Generational Divide able to:

  • Recognize and understand the divergent values and priorities of the four generations in the workforce.
  • Influence their organization's culture to embrace each generation while respecting employees as individuals.
  • Lead employees to greater loyalty by facilitating an emotional bond between employees and their company's success.

Y-Size Your Sales: How to Sell to Gen Y so they Love to Buy (and brag about their purchase on Facebook)

60-MINUTE KEYNOTE

The 80 million members of Gen Y have finally come of age. And they're spending money. Lots of it. Businesses are now competing fiercely for Gen Y's attention, affection, and loyalty. Research and lines around the block for the newest iPhone reveal that when Gen Y feels an authentic connection to a product or service their dollars will follow?and so will their friends on Twitter.

In Y-Size Your Sales, bestselling author Jason Ryan Dorsey, The Gen Y Guy?, shows business leaders and sales professionals exactly what Gen Y covets in a buying experience and why. He then reveals specific actions that businesses can immediately adopt to maximize Gen Y's customer satisfaction, loyalty, and word-of-mouth support. All participants will leave with at least ten specific strategies they can use to increase the effectiveness of their marketing and sales efforts with Gen Y.

Presentation Outcomes:

  • Learn Gen Y's consumer beliefs, preferences, and priorities -- all from the perspective of an insider.
  • Connect with Gen Y customers before they make their first purchase.
  • Improve the Gen Y customer experience without meeting their Mom (although we want her in our database, too!).

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