Jeff DeGraff
The charismatic Jeff DeGraff is a highly sought after speaker and advisor for companies that include 3M, Apple, American Airlines, Coca-Cola, GE, Johnson & Johnson, LG, Pfizer, and Toyota. He is the Clinical Professor of Management and Organizations at the University of Michigan's Ross School of Business, where he co-created the Competing Values school of thought that is taught in leading universities, colleges and business schools throughout the world; the Executive Director of the Innovatrium Institute for Innovation, an idea lab; and the Managing Partner of the Competing Values Company, a top innovation consulting firm.
Topics:
- Author/Writer /
- Branding /
- Business Excellence /
- Change /
- Consumer Trends /
- Corporate Culture /
- Customer Loyalty /
- Emerging Technology /
- Global Business /
- Globalization /
- Innovation /
- Leadership
The charismatic Jeff DeGraff is a highly sought after speaker and advisor for companies that include 3M, Apple, American Airlines, Coca-Cola, GE, Johnson & Johnson, LG, Pfizer, and Toyota. He is the Clinical Professor of Management and Organizations at the University of Michigan's Ross School of Business, where he co-created the Competing Values school of thought that is taught in leading universities, colleges and business schools throughout the world; the Executive Director of the Innovatrium Institute for Innovation, an idea lab; and the Managing Partner of the Competing Values Company, a top innovation consulting firm.
With over twenty-five years experience in management issues, Jeff began his career at Domino's Pizza, where he was responsible for developing innovative strategies, communication/support technologies and new business ventures. The title on Jeff's business cards read "Dean of Innovation." In this role, he helped spur Domino's rapid growth from a regional success story to an international franchise phenomenon.
As the 'guru to the innovation guru' at Fortune 500 companies, he has created a broad array of widely used tools and methods for implementing innovation. His work is focused on how to lead Innovation-developing the culture, capabilities, and collaborative connections that result in revenue and market growth.
His advice is frequently in demand from the investment community on how to pick, manage and harvest winning ideas and business enterprises. Jeff has shared his insight at top innovation incubators and think tanks such as the Aspen Institute. He has also contributed his expertise in publications such as BusinessWeek, CIO, Fortune, Training + Development, Training, USA Today, and the Wall Street Journal.
Jeff has written about innovation in numerous articles and books. He is the co-author of Creativity at Work: Developing the Right Practices to Make Innovation Happen, (Jossey Bass, 2002), Competing Values Leadership: Creating Value in Organizations (Edward Elgar, 2006) and Leading Innovation: How to Jump Start your Organization's Growth Engine (McGraw-Hill, 2006). Jeff holds a Ph.D. in Educational Technology from the University of Wisconsin-Madison.
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