Topics: International Speakers Bureau, Inc. |
 Fee Range: $5,001 to $10,000 (fee note) |
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 Biography: J.C. Herz literally wrote the book on the video game industry, Joystick Nation: How Videogames Ate Our Quarters, Won Our Hearts, and Rewired Our Minds (Little, Brown). As The New York Times' computer game critic, she wrote weekly essays about computer games as technology, design, and popular culture, and helped to formulate the critical language around this emerging medium, which rivals Hollywood in commercial terms and continues to outpace other forms of entertainment in the minds, hearts, and wallets of the 21st-century youth. Herz's company, Joystick Nation, is a hub for projects that translate the most compelling aspects of computer game design - immersion, social interaction, and play - into online and offline media and research. Joystick Nation's clients include global corporations in mobile communications, manufacturing, and financial services, as well as nonprofit institutions. Herz serves on the National Research Council's committee on creativity and information technology. Her favorite video game, after all these years, is Atari Missile Command. |
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