Philip Kotler is the Distinguished Professor of International Marketing at the
Kellogg School of Management, Northwestern University, Evanston, IL. Kellogg
was voted the "Best Business School" for six years in Business Week's survey of
U.S. business schools. It is also rated as the "Best Business School for the
Teaching of Marketing". Professor Kotler has significantly contributed to
Kellogg's success through his many years of research and teaching there.
He received his Master's Degree at the University of Chicago and his PhD Degree
at MIT, both in economics. He did post-doctoral work in mathematics at Harvard
University and in behavioral science at the University of Chicago.
Professor Kotler is the author of: Marketing Management: Analysis, Planning,
Implementation and Control, the most widely used marketing book in graduate
business schools worldwide; Principles of Marketing; Marketing Models;
Strategic Marketing for Non-Profit Organizations; The New Competition; High
Visibility; Social Marketing; Marketing Places; Marketing for Congregations;
Marketing for Hospitality and Tourism; The Marketing of Nations and Kotler on
Marketing. He has published over one hundred articles in leading journals,
several of which have received best-article awards.
Professor Kotler was the first recipient of the American Marketing
Association's (AMA) "Distinguished Marketing Educator Award" (1985). The
European Association of Marketing Consultants and Sales Trainers awarded Kotler
their prize for "Marketing Excellence". He was chosen as the "Leader in
Marketing Thought" by the Academic Members of the AMA in a 1975 survey. He also
received the 1978 "Paul Converse Award" of the AMA, honoring his original
contribution to marketing. In 1989, he received the Annual Charles Coolidge
Parlin Marketing Research Award. In 1995, the Sales and Marketing Executives
International (SMEI) named him "Marketer of the Year".
Professor Kotler has consulted for such companies as IBM, General Electric,
AT&T, Honeywell, Bank of America, Merck and others in the areas of marketing
strategy and planning, marketing organization and international marketing.
He has been Chairman of the College of Marketing of the Institute of Management
Sciences, a Director of the American Marketing Association, a Trustee of the
Marketing Science Institute, a Director of the MAC Group, a former member of
the Yankelovich Advisory Board and a member of the Copernicus Advisory Board.
He is a Member of the Board of Governors of the School of the Art Institute of
Chicago and a Member of the Advisory Board of the Drucker Foundation. He has
received honorary doctoral degrees from the Stockholm University, University of
Zurich, Athens University of Economics and Business, DePaul University, the
Cracow School of Business and Economics, Groupe H.E.C. in Paris, the University
of Economics and Business Admininstration in Vienna, Budapest University of
Economic Science and Public Administration, and the Catholic University of
Santo Domingo.
He has traveled extensively throughout Europe, Asia and South America, advising
and lecturing to many companies about how to apply sound economic and marketing
science principles to increase their competitiveness. He has also advised
governments on how to develop and position the skill sets and resources of
their companies for global competition.
