Jeff Cox is considered one of the marketing industry's top consultants and futurists. His career spans 25+ years focused on the demand chain for Fortune 500 companies including companies like Microsoft, Procter & Gamble, Unilever, Walmart, Warner Brothers, Pfizer, Facebook, and Pepsico. He has a history of rapidly reinvigorating companies, organizations and brands across a wide breadth of categories. Jeff's unique business acumen in creating winning cultures and successful companies has lead to a reputation for delivering aggressive revenue growth and profitability.
Prior to joining ISB Jeff lead the turn-around and sale of ARSgroup, a preeminent advertising research company, to comScore (Nasdaq: SCOR) the leading digital market research company. In the CEO role at ARSgroup, Jeff led a movement across the market research industry using business intelligence and enterprise technology to transform the way some of the world's largest companies use research information to influence sales and brand management.
Prior to taking over the ARSgroup business Jeff led marketing and sales for Bombardier Aerospace's fractional jet ownership division, Flexjet. There he re-engineered the sales organization and implemented successful alliances, joint ventures, and global business relationships leading to significant sales and profitability increases for the company.
Prior to that Jeff led the turn-around of three successful advertising and public re
ons agencies. Jeff grew up in the advertising agency business with Ogilvy & Mather, where he became the youngest vice president in company history at 27. It was there that he honed his skill for driving brand and business growth through strategic marketing, planning and implementation for some of the world's largest companies.